A family and business enterprise consultancy based in Surabaya. We are responsible for crafting key messages and building the brand identity. The firm specializes in helping families manage internal conflicts, establish governance structures, plan for succession, and preserve family wealth. We maintain the visual identity, starting from the brand icon—a cedar tree outline—ensuring consistency across all elements. Every design direction aligns with Cedarline’s key messages and vision. “Building Sustainable Family Businesses for Future Generations” will elevate the brand, fostering empathy and luxury awareness about Cedarline.