Visual Identity
Visual Identity
Visual Identity
Tarbantin Great Global
Tarbantin Great Global
Overview
It begins with a story from a sacred text. We explore the logo of PT Tarbantin Great Global through the essence of the Tarbantin tree itself. Our exploration led us to several key concepts: roots, tree and life.
From these ideas, we sketched two main elements: roots and the tree. While there was an option to simply highlight the tree, we felt that emphasizing the lush branches subtly suggests that the tree has deep and strong roots. Additionally, it conveys freshness, representing the company’s positive business outcomes.
Photo resources from Unsplash
From these ideas, we sketched two main elements: roots and the tree. While there was an option to simply highlight the tree, we felt that emphasizing the lush branches subtly suggests that the tree has deep and strong roots. Additionally, it conveys freshness, representing the company’s positive business outcomes.
Photo resources from Unsplash
We aimed to simplify the previous intricate elements, which included detailed tree. Instead, we embraced a modern aesthetic that reflects progress and rapid renewal for PT. TGG, focusing on business areas such as agriculture and ecotourism.
From these ideas, we sketched two main elements: roots and the tree. While there was an option to simply highlight the tree, we felt that emphasizing the lush branches subtly suggests that the tree has deep and strong roots. Additionally, it conveys freshness, representing the company’s positive business outcomes.
Photo resources from Unsplash
It begins with a story from a sacred text. We explore the logo of PT Tarbantin Great Global through the essence of the Tarbantin tree itself. Our exploration led us to several key concepts: roots, tree and life. We aimed to simplify the previous intricate elements, which included detailed tree. Instead, we embraced a modern aesthetic that reflects progress and rapid renewal for PT. TGG, focusing on business areas such as agriculture and ecotourism.
It begins with a story from a sacred text. We explore the logo of PT Tarbantin Great Global through the essence of the Tarbantin tree itself. Our exploration led us to several key concepts: roots, tree and life. We aimed to simplify the previous intricate elements, which included detailed tree. Instead, we embraced a modern aesthetic that reflects progress and rapid renewal for PT. TGG, focusing on business areas such as agriculture and ecotourism.
Client: PT Tarbantin Great Global
AD: Mohammad Aburizal K
GD: M Adi Kurniawan
Jakarta, Indonesia
2024
Client: PT Tarbantin Great Global
AD: Mohammad Aburizal K
GD: M Adi Kurniawan